B2B in transition: new customer needs require change
The numerous changes caused by the pandemic have hit the B2B market just like every other area of business. But what does it mean for companies and their customer relationship management?
Home office or office: What does the future hold?
With the pandemic, the home office concept has become more prevalent. For some companies it has been the first time that it was actually considered. But what will happen, once the pandemic is over. Will work life go back to the traditional office or will it stay at home?
10 tips to strengthen know-how in your own company
Time and again, a lack of specialist know-how and expertise are cited as hurdles to digitization. But what can companies do about it?
The digital trends 2021 of our ec4u experts
It is an annual tradition to ask among my colleagues what (digital) trends they see for the coming year. For the trends 2021, I collected a diverse mix from eCommerce optimism to useful office apps.
Test Management as part of agile Software Projects
My colleague Wiebke Bergholz explains what test management is, how it’s structured and how it fits into agile project management.
10 Disadvantages of working with a low-quality database
Using a database is a bit like baking: if you don’t have the right the ingredients or they are of poor quality, the cake will not taste good. This article explains, why companies can afford low quality data just as much as bakers can afford to use rotten eggs.
Is Inside Sales replacing outside sales?
With the growth of digital channels, the amount of communication channels for sales is also growing. The boundaries between inside and outside sales are becoming increasingly blurred.
Low Code, No Code, Power User: the digital tool box is here
The desire for individual software solutions or apps often creates challenges in companies. Resources are lacking, too many different applications create silos, or software is used as „shadow IT“ without IT approval.
It’s complicated: when do you need to change your CRM software?
With large CRM projects, it is not always a question of deciding whether to implement a CRM. Often a migration to a new system is pending. But why would companies want to change their systems?
Please unmute: 10 tips for productive virtual meetings
Virtual meetings are becoming more and more relevant in times of globalization, new work models and certain other current news topics. But a virtual meeting requires some changes in the way you organize yourself.