Marketing Automation – the right content at the right time
Marketing Automation helps you to send your content on its way in a personalized, scalable manner. Reach all customers individually when and where they want to be reached and learn from their behavior.
Together with a CRM-system, you can create specific campaigns for each of your buyer personas and get the right message across.
The ec4u blog informs
– How to use A/B-testing to make sure you find the right tone for your mails and your customers.
– How to reactivate dormant leads with one thought-out automatized process and the right message.
– How to define and use buyer personas to create content that is personal and addresses your customer’s needs instead of your own.
You want to implement a marketing automation software but need help with your choice and/or implementation? Our consulting experts are happy to hear from you.
And now: enjoy our blog!