https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2020/01/content-marketing_iStock-1127921799.jpg269710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2020-01-30 11:10:432020-09-04 11:45:30This is the content your customers need to make a buying decision
With the invention of the printing press in Europe in the 14th century (and the much earlier inventions in China), a new age of enlightenment and information was born. The digital transformation works in similar ways: It has never been easier to obtain information on your own.
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2018/08/Tablet_geralt_Pixabay.jpg269710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2018-09-06 09:00:512020-10-23 12:07:30Customer Experience: Your customers are smarter than ever
Content marketing is an art because “one size fits all” is not fitting everyone, especially when it comes to different industries, products, target groups and cultures. If we compare the American and the German marketing, for example, we see how information and tonality are defined by regional standards.
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2018/04/target_Capri23auto.jpg269710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2018-04-26 10:00:312020-09-04 10:39:00America vs. Germany: how does the content marketing differ?
In our last contribution to our content series on SEO strategies we are providing tips on how to write a good SEO text with added value for your customer. You should present proposals, check your product environment and find out what challenges your potential users might have.Write about it. Try to see the bigger picture …
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2015/10/like_geralt_Pixabay.jpg272710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2015-10-22 15:07:302020-08-31 15:06:36Content ist King: What makes good content?
Content is King was my predicting message at the beginning of this series, and then the article on content is to be found at the very end. But knowing that article spinning, keywords and links make SEO-enthusiasts’ hearts beat faster, and content is often seen as the “Emperor’s New Clothes”, I wanted to discuss these …
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2015/10/google_JuralMin_Pixabay-1.png272710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2015-10-15 09:28:432020-08-31 15:07:49Content is King: Do you write your SEO text solely for Google?
Anyone who writes a company blog shies away from external links due to the risk of getting penalized by Google. But is this a justified concern or do link recommendations actually have significant benefits?
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2015/10/extern_melodiustenor_Pixabay.jpg272710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2015-10-08 09:26:112020-08-31 15:08:08Content is King: Are external links harmful for SEO?
In my blog this week I’d like to discuss the question whether a great number of keywords automatically has a positive impact on rankings, and why keyword research is only necessary, if writers do not set high quality standards for themselves in terms of creating texts.
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2015/10/scale_maxmann_Pixabay.jpg269710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2015-10-01 09:55:232020-08-31 15:08:24Content is King: What’s the magic number of keywords for your article?
It’s no easy task to write a captivating article. 800 words including keyword search require more than half an hour of your time, so anyone who wants to create an entertaining and informative piece of content for their readers must give the matter some serious thought.
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2015/09/spinning_RyanMcGuire_Pixabay.jpg271710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2015-09-24 14:32:372020-08-31 15:08:42Content is King: Is article spinning the “silver bullet” for search rankings?
In our new blog series, editor Juliane Waack points out the most significant features of good SEO and why some SEO practices cause more harm than good. “Content is King” is a powerful slogan making many SEO experts and marketing specialists believe that any website benefits from as much content as possible. Especially SEO text, …
https://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2015/09/unsichtbar_Dreamset_Pixabay.jpg271710Juliane Waackhttps://www.ec4u.com/ec4u-blog/wp-content/uploads/sites/3/2016/02/Logo-ohne-Schriftzug.pngJuliane Waack2015-09-17 13:05:292020-08-31 15:09:02Content is King: Does hidden SEO text affect your site rankings?
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